“When I started Deep River Snacks, I envisioned a company that gave back, that cared about its people and about doing what is right. Why do I give a chip? I’m inspired by my kids – one of my sons is on the autism spectrum while another son has Primary Sclerosing Cholangitis and Crohn’s Disease. I’m inspired by my friends and coworkers – I’ve watched them battle leukemia, fight back after life-threatening accidents, and try to cope with the loss of close friends and family to cancer. These people whom I love motivate me to take action. And, while I can’t develop cures or save lives directly, I can use Deep River Snacks as a platform to raise awareness and funds for the organizations that can.

We use our bags, millions of bags every year, as a platform to raise awareness for the many organizations that have touched the lives of my family, friends, and co-workers. We feature one of these organizations on the back of every bag of our snacks, and we donate many thousands of bags of chips to charitable events each year. In addition, we donate at least 10% of net profits to a variety of charities every year. Because We Give a Chip®.

Of course, we couldn't support these important causes if we didn't make incredible products. Our delicious snacks are evidence that you don’t have to sacrifice great taste for better-for-you ingredients. You can have both! Deep River Snacks started with just one snack – Roasted Pecan Caramel Popcorn – and we now produce almost 20 different varieties of kettle-cooked potato chips, classic potato chips, popcorn, baked crisps, and HONCHOS™, our organic seasoned tortilla chips. Whether you stick to the basics or you crave bold, exciting flavors, you’re sure to find a Deep River Snacks product (or several) that you love!”

Jim Goldberg, Founder & CEO of Deep River Snacks

- Jim Goldberg, Founder & CEO of Deep River Snacks

Our Mission Elevate snacking enjoyment through our unwavering commitment to:
  • Simpler, Better Ingredients
  • Disciplined Business Practices
  • Making a Difference in Our Communities
Our Company Vision To challenge and redefine the snack industry while inspiring our communities to do the right thing.